In October 2025, Greenlane initiated a strategic shift towards a digital asset treasury strategy, following a private placement that raised $110.7 million in capital. This transition aims to enhance shareholder value through capital deployment in the Berachain ecosystem. As of December 31, 2025, the company held 51,659,912 units of BERA at a cost basis of $58.3 million, with a fair value of $36.6 million. The company also maintained $32.5 million in cash and cash equivalents, providing financial flexibility for future initiatives.
However, the company faces challenges as it received a delisting notice from Nasdaq due to non-compliance with the minimum bid price requirement. Greenlane plans to appeal this decision while also preparing for a reverse stock split to regain compliance. The company’s leadership, under newly appointed CEO Jason Hitchcock, is focused on executing the digital asset treasury strategy while navigating these financial hurdles. The results indicate a critical juncture for Greenlane as it seeks to stabilize its operations and capitalize on emerging opportunities in the digital asset space.